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S-Apex Plaid - The ultimate epression

Joe Rogan's Tesla Model S-APEX

Meet his Unplugged Performance Model S-Plaid Widebody

1. Hypercar Design And Engineering

Widened by 80mm, featuring a custom carbon fiber widebody and functional aerodynamics, this design achieves hypercar aesthetics and performance while enhancing stability, agility, and speed for an unparalleled driving experience on both track and road.

2. Luxurious handcrafted Interior

High Tech von Holzhausen Banbū leather and black Alcantara elegantly wrap the latest Plaid high-performance seats, combining luxury and advanced craftsmanship. Designed for the discerning driver, this pairing seamlessly merges sophistication with performance for ultimate comfort.

3. Practical Performance Upgrades

Ultra-wide UP-03 forged wheels encase carbon ceramic big brakes, perfectly paired with comprehensive UP suspension upgrades. This setup delivers unparalleled road grip and immense stopping power, ensuring peak performance and control on both street and track.

4. Bespoke Built

Tailored precisely to Joe Rogan’s specifications, we worked closely with him at every step, creating a one-of-a-kind, personalized Model S Plaid that is meticulously hand-assembled and uniquely crafted to reflect his vision.

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Elevated Driving Experience For Enthusiasts
JOE ROGAN’S BESPOKE TESLA EXPERIENCE

This S-APEX represents the collaborative approach our engineers, fabricators, and master technicians took to create a complete vehicle that pushes the boundaries of what bespoke means to transform this Tesla Model S into a personalized masterpiece. From custom-tuned suspension to bespoke interior touches and exclusive functional aerodynamics, every detail is crafted to deliver the ultimate driving experience.

Elevated Driving Experience For Enthusiasts
HIS VISION, OUR CRAFTSMANSHIP

From concept to completion, Joe was deeply involved in every step, ensuring his vision was fully realized. We worked together to craft a custom paint finish with a subtle blue pearl, used interior materials in collaboration with von Holzhausen, upgraded suspension for precise handling without sacrificing comfort, and exposed carbon fiber accents. This build exemplifies how our tailored approach transforms a Tesla into a unique, high-performance vehicle that reflects the owner’s individual style and needs.

Elevated Driving Experience For Enthusiasts
UNIQUE INTERIOR DESIGN: SPORTY HANDCRAFTED LUXURY

Unplugged Performance handcrafted Joe Rogan’s S-APEX interior in partnership with von Holzhausen to reflect a unique blend of luxury and performance. The custom white Banbū® material, made specifically for this build, elevates the interior with a luxurious touch, while black Alcantara inserts provide the sporty feel Joe desired. Each detail, from the stitching to the material selection, was carefully curated to deliver a daily driving experience that exudes high-end comfort while still offering the performance edge that defines our S-APEX program.

Elevated Driving Experience For Enthusiasts
S-APEX: CRAFTING THE ULTIMATE TESLA EXPERIENCE

We don’t just add aftermarket parts – we create engineered solutions that are tailored to elevate the Tesla experience. With years of experience, our team is ready to create every S-APEX with the same level of detail and time to ensure that every part in this vehicle meets the highest standards. Our parts are engineered to hypercar standards and torture-tested on the racetrack. Serious performance to inject maximum fun. The Tesla for those who love to drive.

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MODEL S-APEX

RACE ENGINEERED FOR DAILY USE

MODEL S-APEX

The S-APEX Complete Vehicle Program brings the ultimate in no-compromise performance and luxury to the Tesla Model S platform.
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Sign-up to get the latest updates on the Unplugged Performance Model S-APEX builds!

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    The Ultimate Expression of the Tesla Model S Plaid

    RACE ENGINEERED FOR DAILY USE

    MODEL S-APEX

    The S-APEX Complete Vehicle Program brings the ultimate in no-compromise performance and luxury to the Tesla Model S platform.
    Subscribe for Updates Learn More About S-APEX
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    WHAT OUR CUSTOMERS SAY

    RATED 4.92 Rating Star Rating Star Rating Star Rating Star Rating Star (384 REVIEWS)
    LEAVE A REVIEW

    With real reviews from real customers, shop UP products for your Tesla Model S, 3, X, Y and Cybertruck with confidence. Leave reviews and earn up to 2000 UP Rewards points each, redeemable towards exclusive UP Products.

    Tesla Model S / Plaid - Superlight Carbon Ceramic Front Big Brake Kit (BBK)
    RATED 5.0
    Rating Star Rating Star Rating Star Rating Star Rating Star
    Tesla Model S / Plaid - Superlight Carbon Ceramic Front Big Brake Kit (BBK)
    The stock brakes are dangerous. A silly underpowered part. Immediately shift to these track tested brakes. Safety is all that matters! The bonus is the gorgeous disk!
    raviprabhakar October 03, 2022
    Unplugged Performance UP Emblem - Model S, 3, X, And Y
    RATED 5.0
    Rating Star Rating Star Rating Star Rating Star Rating Star
    Unplugged Performance UP Emblem - Model S, 3, X, And Y
    The UP emblem is a nice touch. very premium look and feel.
    Freddie C. May 15, 2026
    Tesla Model Y Adjustable Front and Rear Sway Bar Set
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    Tesla Model Y Adjustable Front and Rear Sway Bar Set
    My Model Y's overall ride quality and handling performance SERIOUSLY improved after getting this sway bar set installed! I can't get over how much more fun my Model Y is to drive now. I was so excited to put these to the test after getting them installed. The very next day, we went on a road trip...
    James_M September 05, 2022
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    Tesla Model 3 / Model Y 20" UP x BBS Flugplatz Wheels (Single Wheels)
    You can see my photos under Steve Guevara. WHEELS, what to say about this indescribable addition. There are so many incredible things added to my SMG3, but this wheel set altered the car drastically. The RIDE is much improved with the grip around tight corners like Topanga Canyon with the other four...
    smgdcw November 17, 2022
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    Steve April 10, 2026
    Tesla Model 3 UP-03 Race Spec Lightweight Forged Wheels (Set of 4)
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    Tesla Model 3 UP-03 Race Spec Lightweight Forged Wheels (Set of 4)
    I recently purchased the UP-03 Race Spec Wheels for my Tesla Model 3 from Unplugged Performance. Although the wheels look great and undoubtedly enhance the driving experience, I encountered a few issues during the process. Firstly, I was not informed that I would need spacers for the UP validated...
    David S. April 19, 2023
    Superlight Aluminum and Titanium Lug Nuts Set For Tesla Vehicles
    RATED 5.0
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    Superlight Aluminum and Titanium Lug Nuts Set For Tesla Vehicles
    These nuts are awesome! So much lighter than the OEM and they look so much cooler. Reduces unsprung weight while looking cooler which is a win-win. I went with the burnt titanium finish which looks incredible and really adds some color to your wheels in a subtle way. Highly recommend.
    zackfeldstein9 September 07, 2022
    Tesla Model 3 / Model Y 20" UP x BBS Flugplatz Wheels (Single Wheels)
    RATED 5.0
    Rating Star Rating Star Rating Star Rating Star Rating Star
    Tesla Model 3 / Model Y 20" UP x BBS Flugplatz Wheels (Single Wheels)
    I put these beautiful gloss BBS Flugplatz wheels on my performance model 3 with 255/35/r20 Yokohama tires, and took it to the track at Buttonwillow. The car handled so well, was planted solidly and super smooth. I was blown away how easy it was to drive, and just how well the car turns in even...
    Sof October 19, 2022
    Tesla Model Y Adjustable Front and Rear Sway Bar Set
    RATED 5.0
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    Tesla Model Y Adjustable Front and Rear Sway Bar Set
    My Model Y now handles so much better after adding these sway bars! What a great bang for your buck upgrade- really made a huge difference. Never loved how the Model Y handled in corners (especially the newer suspension on the 2022) and this solved the problem. Car stays so much flatter in corners...
    zackfeldstein9 September 23, 2022
    Tesla Model 3 / Model Y Adjustable Front Upper Control Arms (FUCA)
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    Tesla Model 3 / Model Y Adjustable Front Upper Control Arms (FUCA)
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    p.flores September 16, 2022
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    Unplugged Performance is the world leader in premium performance upgrades for Tesla vehicles. With our USA-made line of stylish and high-performance parts, our sole focus is on holistic development and improvement of all Tesla cars.
    Unplugged Performance was founded and incubated by the team behind the world-renowned automotive customizer Bulletproof Automotive. Unplugged Performance is the world's leading company focused on the customization and sports performance of Tesla Motors vehicles.
    All of our parts are researched and engineered on our own development vehicles with the intention of improving every aspect of the driving and ownership experience. Unplugged produces an exclusive range of premium upgrades to give a new sporty performance identity to Tesla Model S, Model X, Model 3, Model Y, and the Cybertruck.
    Improving on perfection is no easy task, and to do so Unplugged products are professionally designed, prototyped, and manufactured in-house in Hawthorne, CA, and in collaboration with the best motorsports suppliers. The supercar performance of Tesla vehicles meets supercar-grade enhancements with Unplugged Performance.
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