Q: What’s the story behind the CYBRHEX design?
It came from a late-night talk between designer Sasha Selipanov and UP co-founder Ben Schaffer, when Sasha shared sketches of his 2007 “Pharaoh” concept. That wedge design predates his work on the Huracan and Chiron, and its timeless quality matched the Cybertruck’s aesthetic. Selipanov describes it as something that looks equally at home on Earth or on Mars. The wheel is that concept, finally built.
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